If there’s one thing these corrupt Democrats are good at, it’s to sow hate and division among the American people. This party has destroyed our moral values while corrupting the nation’s minds with its DEI ideology and discriminating against those who refused to hold the banner of stupid woke-ism.
But now it’s time for pushback.
More and more businesses are retracting their DEI programs as they proved to be of no help in ensuring the companies’ growth and instead have become a liability.
Video by Nicholas Pagnotta.
Click the button to follow him on Rumble!
In a social media post, Harley-Davidson declares that it has ended its diversity, equity, and inclusion program and has “not operated” under such function since April 2024.
The leading motorcycle producer said in a statement published on X, “We see it as every leader’s role to ensure we have an employee base that reflects our customers and the geographies in which we operate.”
“It is critical to our business that we hire and retain the best talent and that all employees feel welcome,” the statement continued. “That said, we have not operated a DEI function since April 2024, and we do not have a DEI function today. We do not have hiring quotas and we no longer have supplier diversity spend goals.”
“We believe having both a broad employee and customer base is good for business and that ultimately everybody should experience the joy of riding a Harley-Davidson,” it said on Monday.
“We remain committed to listening to all members of our community as we continue on our journey together as the most desirable motorcycle brand in the world.”
GOP leaders, including Sen. JD Vance (R-Ohio) and the Republican vice presidential nominee, have long criticized DEI policies.
For Vance, the “DEI agenda is a destructive ideology.”
He further quipped, “It has no place in our federal government or anywhere else in our society.”
Aside from Harley-Davidson, huge corporations, including Johnson & Johnson and Tractor Supply Co, also faced backlash after being criticized for their corrupt diversity efforts.
Starbucks also quietly removed DEI requirements.
Last month, the motorcycle maker faced boycott calls after going full-on ‘woke’ by hosting an LGBTQ+ boot camp, organizing Pride marketing events, and indoctrination of ‘white’ employees.
Conservative influencer and former GOP candidate for congress in Tennessee, Robby Starbuck, lamented that Harley-Davidson is a “platinum founding member of the LGBT Chamber of Commerce in Wisconsin.”
Starbuck further noted that Harley-Davidson’s German-born CEO Jochen Zeitz was among those climate change delusional who used his millions to “change opinions on climate change.”



I have nothing against a person’s beliefs as long as I’m not pressured to accept it, I believe in Christianity but am not a religious man ( long story) I don’t mingle with gay or any other not job,I love our great republic am a patriot I’m glad to say my Harley Davidson company isn’t going full on retardation with this woke bullshit.
Hooah! God Bless America. Finally our country is waking up to the idiocy of DEI.
I don’t believe this company has retracted… Our any other that says so! All these companies are being leaves on POLITICALLY; they bend thinking that will help then survive… When, in fact, STATING TRUE TI THEIR CUSTOMER BASE IS THE WAY TO STAY SOLVENT….
SHOVE THE DEI REQUIREMENTS AND CLIMATE CHANGE ADVOCACY!!!😡
(EHHH. Climate DOES change, it’s just not people, fossil fuels, and cows that cause it!!!)
DEI is another way to divide us.
I have friends who are gay and I love them. But they didn’t make me except them and they don’t brag about being gay. No parades, no trying to make a statement for the whole world to see and conform to. They just be who they are.
I’m glad Harley has retracted before it broke my heart to sell my 2018 Heritage Classic with a 107 powerhouse… I love my Bike but I’d have sold it in a heartbeat if Harley had not come around to realize the most important thing for any business, and that’s it’s Customer base,,,!!!
I would not go out and sell the bike you love for any reason I just wouldn’t go out and buy anything new from HD as I don’t believe they have done any such retraction and won’t be satisfied until the fire the German CEO
DEI is one reason America has been failing. I’ve always said that it doesn’t matter what color, gender, religious beliefs, education, financial background nor sexual preference you are. If you’re the best qualified person for the job you should be hired. There are too many people in jobs that they aren’t qualified for simply because they fall under the “quota” that pleases a government that thinks they know everything. I’ve worked with people who had college degrees and were book smart but they didn’t have the skills to do the job.
Yeah, case in point, the Secret Service CEO and her short women DEI hires to guard our Presedent. Totally incapable of being a body guard for a 6’3″ man! Still not fired!!!! But I’m going to bet big time that the BS HD just spouted is just talk. That they go right on doing just what they want. Until the jackoffs in management that set this up are gone, it will not change. That goes for all these woke companies. Fire the bastards that did it THEN maybe we will believe you.
I really hope this is true and not fake news but until I see Jochen Zeis fired along with his staff then we’ll know Harley Davidson is listening!!
It’s another divisive way to separate people and the values they follow! Let individuals THINK FOR THEMSELVES. Indoctrination is equal to brainwashing? Unconstitutional. This is the Republic of the United States. It’s based upon Christian principles. You have no business changing anything about the 10 Commandments. No one! It’s guidelines to live he best life you can live. PERIOD!
I ve rode a Harley since I was 14 and now l’m almost 73 years old.I was going to buy a New Harley but till the Guys that started DEI are fired I’ve rode my Last Harley!!😎🥲🥲🥲🥲
I am so proud that Harley Davidson and other companies have stood up to this ridiculous way of life and do what was right for their employees and customers, Nothing should be forced on any Companies.
I still believe that the only way we can be completely comfortable going forward is to fire Deitz and hire an American CEO..
As long as Deitz is there he will try to use that DEI mentality to stir Harley into the future…. Clean House Harley and get an American CEO if you want to avoid continuous sales drops and boycotts…
I’m not buying into the retraction from HD. They apparently noticed the reaction and decided to pull this now. I still cosider them as going WOKE! Goodbye Harley.